Williams Racing will celebrate a landmark moment at the fifth race of the 2021 Formula One season, as the iconic British team becomes only the third in the sport’s history to participate in 750 Grands Prix.
This significant achievement is being marked in the run up to the Monaco Grand Prix with a multi-channel campaign planned to highlight the incredible journey of the organisation founded by Sir Frank Williams and Sir Patrick Head in 1977.
Since its inception, a core foundation of Williams Racing has been its people. When you join the team as a driver, a staff member, or a supporter you become a part of the Williams story. With only Ferrari and McLaren having participated in more Grands Prix events, Williams will celebrate the anniversary by encouraging supporters, employees and other sporting personalities to remember the race or the moment in their lives they began following and supporting Williams and then asking a simple question: What’s your race number? After finding out their race number using a bespoke calculator on the Williams website, 100 lucky fans will see their name carried on the halo of the FW43B over the Monaco weekend.
Jost Capito, CEO of Williams Racing commented: “Williams has always been about people; those that work for the team, along with our fans from all across the world. This milestone is about celebrating everyone that has been on this journey to 750 Grands Prix and will continue to be on this journey with us, as the team heads into a new era. We’re excited to share some of the incredible stories that have made the team what it is today and hear from supporters who have their own amazing tales of what Williams means to them.”
Supporting content will be available to watch that will draw out some of the inspirational stories from the people that have made the team such an iconic sporting brand. For a limited time, fans will be able to purchase celebratory Williams Racing Umbro 750 Grands Prix merchandise as well as a special Automobilist poster that will be on sale to mark the occasion. At the Monaco Grand Prix itself, the FW43B will carry a special ‘750 Grands Prix’ logo, whilst each team member’s race count will feature on their individual kit.
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